New Haven, CT, December 18, 2002 – The global eradication of smallpox stands among the most critical public health achievements of the last century. Edward H. Kaplan, the William N. and Marie A. Beach Professor of Management Sciences at the Yale School of Management (SOM) and Professor of Public Health at the Yale School of Medicine, continues to argue that in the event of a smallpox bioterror attack, rapid mass vaccination of the population in the area of the attack is preferable to ring vaccination, where only the contacts of smallpox cases would be vaccinated.
Paul Bracken, Professor of Management and Professor of Political Science, gave a presentation on globalization and the role of multinational corporations at a Yale conference on teaching international issues held in Luce Hall on November 22.
Dick Wittink, the General George Rogers Clark Professor of Management and Marketing, an expert in customer-based marketing strategies, helped the New Haven Register shed some light on how consumers are being barraged with new products and choices. For more information, the article is posted on the school's media board.