New Haven, Conn., January 25, 2005—Ravi Dhar, professor of marketing at the Yale School of Management and co-director of the Yale Center for Customer Insights, and Klaus Wertenbroch (INSEAD), are the recipients of the prestigious 2005 William F. O'Dell Award for their study "Consumer Choice Between Hedonic and Utilitarian Goods."
Shyam Sunder was part of a delegation to India led by Yale President Richard Levin. During the trip, Yale and the Great Lakes Institute of Management (GLIM) announced a plan to set up a management research center in India.
New Haven, Conn., January 4, 2005—The Yale School of Management is opening a new research center devoted to the behavior of customers. The Yale Center for Customer Insights (CCI) will bring together industry leaders and scholars from multiple disciplines to focus on joint research relevant to the marketplace.
New Haven, Conn., December 14, 2004—Many CEOs today announce a strong interest in internal invention and fostering new ideas from within rather than looking to buy businesses. Are the days of dealmakers over and replaced by business builders? To resolve this paradox, 100 world-renowned chief executives, policy makers, and academics gather at the 50th CEO Summit of The Chief Executive Leadership Institute of the Yale School of Management. The conference, entitled "The Return of Invention, Imagination & Integrity," takes place at the Waldorf-Astoria in New York City, December 16-17, 2004.
New Haven, Conn., December 1, 2004—As consumers flood malls and online retailers this holiday shopping season, a new study of shopping behavior by researchers at the Yale School of Management and Duke University explains why some consumers may buy more than they intend.
New Haven, Conn., October 20, 2004 – "The Yale School of Management - The Goldman Sachs Foundation Partnership on Nonprofit Ventures" today announced its selection of 90 nonprofit organizations to proceed to Round II of the Third National Business Plan Competition for Nonprofit Organizations.